Private Label Launch
For brands that want their own matcha on shelf, online or in retail. We select the tea, define the format, guide packaging and deliver a small-batch first run.
Matcha Product Lab
Build a Chinese matcha line for your brand, your cafés, or your distribution customers.
We work with three buyer groups: private-label brands launching their own matcha, café and beverage groups rolling out a matcha programme, and importers or distributors who need a reliable upstream source. Select the path that fits you.
Selected for real applicationsPaid testing before scaleClear costs before payment
Whether it is a hot latte, iced drink, bakery product or retail pack, every sample is selected around its real use and tested before you commit to volume.
Choose the Support You Need
Three buyer paths. One source-controlled supply partner.
Choose the goal closest to your current project. If you are not sure, tell us the market, channel and challenge — we will recommend the best place to begin.
Café Matcha Menu
For cafés and beverage groups building a focused matcha programme: hot and iced lattes, seasonal specials and barista workflow that actually works.
Importer & Distributor Supply
For importers and distributors serving independent cafés and local retailers. Consistent lot quality, documented origin and packaging options your customers can sell.
Test Kits & Pricing
Compare focused paid pilots for matcha product development or a private-label launch before committing to a trial order.
How We Work Together
From your product idea to a first batch ready to test the market.
Tea selection, application testing, packaging and commercial details are confirmed together so a promising sample can become a sellable product.
01
Product Brief
You share the application, target customer, market, first volume, packaging and launch timing.
02
Receive Your Project Plan
See the recommended teas, test content, deliverables, sample and courier costs, timing and available product information.
03
Application Review
You evaluate the real samples in the intended drink, food, retail or hospitality format.
04
Pilot & Repeat
The approved direction moves into packaging, label, pilot quantity, quotation and repeat-order planning.
How Projects Typically Work
Representative scenarios from our working model.
These are representative project types drawn from how we actually work—not published client case studies. We keep real client names, volumes and results confidential until explicit written permission is given; what follows shows the path and the thinking, not a specific signed account.
Private label · own brand
Launching a first own-brand matcha line
A founder or product team wants a matcha they can sell under their own label. They need tea selection, a format that works for their channel, packaging guidance and a first small batch they can put in front of customers.
Typical path: We test a shortlist of Chinese matcha grades in the intended serve, choose a latte or culinary grade that matches the price position, then guide stock or custom packaging and a first pilot run.
Representative scenario · first pilots typically 300–500 packed units or 50–100 kg bulk
Café · latte programme
Rolling out a matcha latte programme across a café group
A beverage buyer is paying too much for a Japanese ceremonial matcha that gets lost behind milk, or they cannot get consistent supply. They need a Chinese matcha tested in their real workflow.
Typical path: We test candidates across hot oat milk, iced dairy and bakery use, select for colour stability and low bitterness behind milk, then move from sample to a small pilot and a core menu item.
Representative scenario · pilot volumes typically start at 50–100 kg
Importer / distributor · upstream supply
Becoming the reliable upstream source for local cafés and retailers
An importer or distributor wants to offer independent cafés and local retailers a Chinese matcha with consistent quality and the documents their customers ask for, without managing factory relationships directly.
Typical path: We agree on a reference grade, packaging format and document scope, then supply repeatable lots with COA, residue reports and origin information the importer can pass on.
Representative scenario · recurring lot supply, volumes confirmed per market
Scenarios are representative and rounded for illustration. They are not specific published accounts; real client names, exact volumes and dates are shared only under NDA or with written consent.
Why teams choose us
Not the biggest supplier. The most application-fit one.
Chinese matcha supply is dominated by giant factories and commodity catalogs. We sit in the gap they leave: development-led, small-batch, and accountable to your finished product.
Vs. the 4000-ton giants
Large Chinese matcha factories optimize for bulk, standardized export. We start from your recipe and run small-batch application tests they will not quote. Typical pilot floor is 50–100 kg for bulk matcha or 300–500 units for private-label packed goods, confirmed for your format before quoting.
Vs. catalog private-label sites
Catalog suppliers ask you to pick from a grade list. We ask what you are putting in the cup first, then match the tea—latte, bakery or whisking performance, not a spec sheet.
Vs. Japanese ceremonial supply
Japanese matcha is constrained and premium-priced. We offer Chinese matcha that performs in milk and bakery at a reachable price and steady supply, with lot-specific documents.
More Teas by Request
Expand into other Chinese teas only after your matcha line is proven.
We start with matcha because it is the fastest product to launch and test. Jasmine, white tea, functional blends, oolong, black tea and tea extracts are available when your application or range plan actually calls for them.
Jasmine, White & Functional
For wellness ranges, cold-brew programmes and hospitality menus that need depth after matcha is proven.
Explore by request →Specialty Tea
Oolong, black tea and Longjing for premium retail, gifting or origin-focused collections.
Explore by request →Tea Extracts & EGCG
Polyphenol and EGCG extracts, plus bulk matcha and white tea powder, with lot-specific documents.
Explore ingredient supply →Before You Approve a Project
Know the scope, cost and decision points before payment.
A Product Brief starts a conversation, not a charge. We turn it into a written project scope so you can decide whether the samples, testing and next commercial step are right for your business.
Scope & Deliverables
See which application is being developed, which candidates or samples are included, what will be evaluated and what working outputs you will receive.
Samples & Availability
Understand sample quantity, current candidate or lot availability, relevant product information and what still needs confirmation before a larger order.
Total Test Cost
Review the service fee, samples, courier, applicable taxes or destination charges, and any agreed development-fee credit before you pay.
Timing & Next Decision
Know the estimated dispatch and project timing, what your team must test, and which information is needed for a pilot, packaging brief or bulk quotation.
Product Brief
Tell us what you want to put on the menu or shelf.
Share the market, application, quantity, packaging and timing. We will recommend a suitable tea and test plan; costs and delivery are confirmed before payment.
Business FAQ
What to expect before you begin.
Start with a focused product test, understand the costs and requirements, and move into a first order only when the tea works for you.
What happens after I submit the brief?
We review the intended application, market, volume, packaging and timing, then reply with the most relevant path and the facts still requiring confirmation.
Can I start with samples?
Yes. A focused paid test kit or agreed sample scope can be used to evaluate real candidates before a pilot or bulk quotation.
Do I pay when I submit?
No. Scope, candidate availability, price, courier cost, documents and timing are confirmed in writing before payment.
Where can I review trade details?
Use the Trade Terms page for indicative sample, packaging, payment, documentation and shipment information.